“Why I F***ing Hate Unicorns and the Culture They Breed”

Short cuts are one path to success, but they’re a very perilous path. And when a short-cut mentality starts to dominate an industry like tech startups, it not only threatens the stability of the entire industry – it also downplays the reality of the day-to-day gruntwork that builds a sustainable, solid product. In the words of venture capitalist Mark Suster,

I blame unicorns. Not the successful companies themselves but the entire bullshit culture of swash-buckling startups who define themselves by hitting some magical $1 billion valuation number and the financiers who back them irrespective of metrics that justify it. Unicorn has become part of our lexicon in a sickening way and will no doubt become part of the history we tell about how things got so out of control again….

Victory on the field is more often a result of three yards and a cloud of dust. I like that. So, too, startups. It’s not about being on stage at a Demo Day or featured in an article in TechCrunch or closing a $20 million round. It’s about continually shipping code. It’s about putting out menacing bugs. It’s about a 6:15am flight to a customer in Detroit in Winter for a $200k deal to hit your budget for the quarter….

It’s really about love. And sacrifice. And hard work. And putting in the daily things that it takes to achieve great things. And how in the daily routine of being yourself, committing to goals and just living life, you realize that goals were easier to obtain than you had imagined.

Suster expresses his frustration in this brilliant blog post. Please read the whole thing – it’s worth your time.

(H/t Allison Manley)

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